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Jennifer Ransaw Smith is the CEO and Chief Visionary Officer of Brand id|Strategic Partners, a full-service personal branding agency that positions people the way that marketing and advertising agencies position products and services. Our goal is to turn you into an Industry Rockstar/ high-profile expert. We are the first full-service personal branding agency in the nation that doesn't just work on "one or two aspects of your brand." We take a holistic approach and do "whatever it takes," and give you "whatever you need to," to penetrate your marketplace. Therefore, we have borrowed the team approach used most often at marketing and advertising agencies. Once you sign up, you are prov...

Jennifer Ransaw Smith is the CEO and Chief Visionary Officer of Brand id|Strategic Partners, a full-service personal branding agency that positions people the way that marketing and advertising agencies position products and services.

Our goal is to turn you into an Industry Rockstar/ high-profile expert. We are the first full-service personal branding agency in the nation that doesn't just work on "one or two aspects of your brand." We take a holistic approach and do "whatever it takes," and give you "whatever you need to," to penetrate your marketplace. Therefore, we have borrowed the team approach used most often at marketing and advertising agencies. Once you sign up, you are provided with an entire team to help you achieve your goals, including your very own Personal Brand Manager.

However, for our clients who aren't ready for a 12-month in-depth program we created a signature program called The Industry Rockstar Formula (and The Industry Rockstar Academy) which provides you with a step-by-step system for elevating your personal brand through coaching, classes and products.

Before launching Brand id|Strategic Partners (formally Roar Coaching and Consulting), Jennifer spent more than a decade helping some of the nation’s leading brands position and differentiate themselves in the marketplace in agencies in Los Angeles, Atlanta, Washington, DC, Baltimore and New York City. Her creativity, insight and candor raised brand awareness, challenged the status quo and helped generate impressive revenues for her clients. Brands such as Burger King, Texaco, Kraft and AT&T were direct beneficiaries of her strategic thinking and innovative communication techniques.

Today, a new audience benefits from her years of experience—women entrepreneurs. She spends her time coaching clients one-on-one and in groups, conducting seminars/workshops, public speaking, and developing products specifically designed to empower women who are ready to ignite the world with their impactful brands.