Julie McWherter
prettySMART! LLC - Creative Director
Charleston, SC
http://www.myazula.com
Julie McWherter and Laura Varn, sisters, founded prettySMART! LLC to create products that help solve problems for women in a fun, simple, and creative way.
Our first product, the Azula, is a flexible, water resistant and fashionably-designed mat that women place at the edge of the swimming pool to keep their bathing suits from snagging while sitting down. To date, there has been nothing in the marketplace that adequatey solves this annoying problem in an affordable, smart and simple way.
Other uses for the Azula include picnics, sporting events, the beach (sand does not stick!) outdoor festivals, water parks, gardening, and more. Moms have told us they use it to change baby's diape...
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What am I working on? view all
Re-designing new packaging is not my field of expertise! Any suggestions?
updated: October 5, 2009 - 12:56pmIndustry Categories
- Apparel & Fashion
- Branding
- Children's Products & Services
- Consumer Products
- Gifts
- Leisure, Travel & Tourism
- Parenting Products & Services
- Retail
- Sports
- Textiles
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