I am the owner of Lisa Elia Public Relations, a boutique public relations firm that helps the woman entrepreneur, expert or executive identify what’s unique and compelling about her and her business. I provide free reports and coaching programs to help people do their own PR. I believe that your PR materials should reflect the soul and personality of your company and that every success begins with great planning and adapts fluidly to new opportunities. With more than 23 years in the PR industry, I’ve worked with a wide range of clients, focusing primarily on those who fall into the categories of lifestyle, media, beauty, health, wellness and green products and services. When I created...
I am the owner of Lisa Elia Public Relations, a boutique public relations firm that helps the woman entrepreneur, expert or executive identify what’s unique and compelling about her and her business. I provide free reports and coaching programs to help people do their own PR. I believe that your PR materials should reflect the soul and personality of your company and that every success begins with great planning and adapts fluidly to new opportunities. With more than 23 years in the PR industry, I’ve worked with a wide range of clients, focusing primarily on those who fall into the categories of lifestyle, media, beauty, health, wellness and green products and services. When I created Lisa Elia PR in 1998, I did so with the promise to myself to only work with businesses and people I feel passionate about helping. I’ve achieved national media placements for clients in media that includes The Oprah Winfrey Show, CNN, Los Angeles Times, New York Times, USA Today, Time, Daily Variety, In Style, and Cosmopolitan.
For people who want to learn to do their own PR, there are free reports available at
http://www.lisaeliapr.com. I also have an in-depth Secrets of PR Success recorded course people can use to educate themselves, which is a part of my coaching packages. For people who want us to do the work for them, my team and I begin our work with each client with media training and message refinement, using a process that enhances the client’s public presentation and assists us in discovering the “unique gifts” that lie within each client. This leads to a clearer picture of the client’s brand, image and position in the marketplace. With a view of public relations that extends far beyond media relations, my team and I help clients examine all of their communications to develop a cohesive communication style that reflects the client’s brand, from customer relations to product hang tags, to inner office communications. How you relate to all of your publics is what creates your brand and reflects your public image.
Using state-of-the-art publicity tools and technology to identify the best target media contacts for each client and to disseminate information quickly and effectively, my team and I develop relationships with charities, other companies and celebrities to help increase the client’s visibility and to create opportunities for cross-promotions and a sense of goodwill in the community. We are honored that our clients view us as trusted advisors and partners on their journeys.