- Savor PR Academy
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Episode 12: Additional Ways to get Publicity
$99/FREE for Premium Members
Topics covered:
- Awards
- Charity
- Business Partner
- Special Events
- Celebrity Gift Bags
- Product placement -
Episode 11: Social Media for Publicity
$99/FREE for Premium Members
Topics covered:
- Oprah producers FB
- Today Show blog
- Media on Twitter
- Often have queries
- Build relationships
- Major magazines blog
- Blogs/Pr Welcome -
Episode 10: Leveraging your PR
$99/FREE for Premium Members
Topics covered:
- Measuring by message
- Rank of outlet
- Look at web stats after a placement
- Using national to get local -
Episode 9: How to get Booked on TV
$99/FREE for Premium Members
Topics covered:
- Write like producer
- In studio or in field
- Visuals
- Finding producer contacts
- Pre-interviews
- Product vs. expert -
Episode 8: Following up with the Media
$99/FREE for Premium Members
Topics covered:
- How to follow up – 3x
- Build relationships
- Phone/email/snail
- Query follow up -
Episode 7: How to Respond to Queries
$99/FREE for Premium Members
Topics covered:
- Query with tips
- Query asking for product
- Subject line: product name -
Episode 6: How to Become a Media Expert
$99/FREE for Premium Members
Watch Sample >Topics covered:
- Media Resource/expert
- Pitch TV/radio vs. print
- Guest Blogging
- Demo reels, b-roll, headshot, tip sheet -
Episode 5: How to Pitch your Products
$99.00/FREE for Premium Members
Watch Sample >Topics covered:
- Product Pitch by Section
- Why Photos are Important
- How to Deal with Sample Requests
- TV Experts
- Holiday Gift Guides
- Video Demos -
Episode 4: Creating your Media Lists
$99.00/FREE for Premium Members
Watch Sample >Topics covered:
- Organize your Media List
- Who to pitch?
- Magazine Pitching
- How to Email your Contact Info
- About Savor Media Lists -
Episode 3: Writing your Press Materials
$99.00/FREE for Premium Members
Watch Sample >Topics covered:
- How to come up with Angles
- Your Press Release
- Your Pitch Letter
- Your Media kit
- Savor one-sheet Explained -
Episode 2: Creating your Publicity Plan
$99.00/FREE for Premium Members
Watch Sample >Topics covered:
- Your goals
- Outlet Lead Time
- Manageable Pitching List -
Episode 1: Getting Ready for PR
$99.00/FREE for Premium Members
Watch Sample >Topics covered:
- Why is publicity NOT sales
- Setting up your Press Room
- Creating an Image
- Defining your Story/Message
- What materials you need? - Savor Mastermind Guest Expert Videos
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The 4 Key Videos for Effective Video Marketing with Michelle Lange
$99/FREE for Premium Members
Join us for "The 4 Key Videos for Effective Video Marketing" with Michelle Lange, founder of M Lange Media. Tired of typical networking events where you have a drink in one hand and business cards in the other? -
Nika Stewart: Social Media Makeover - 12 Ways to Attract More Followers
$99/FREE for Premium Members
Let's get social! Join Nika Stewart, CEO of GhostTweeting.com, in this vital, content-rich presentation. She'll show you simple ways to use social media to enhance your online visibility and expert status, increase website traffic and opt-ins, build stronger customer relationships, and have more fun! Bring a pencil. You'll want to take notes :) -
Bryn Johnson: Create your marketing calendar with the Post-It Note strategy
$99/FREE for Premium Members
Join us for a dynamic workshop led by the brilliant Bryn Johnson, business strategist, that will have you rolling up your sleeves and organize your marketing strategy via Post-It notes and your calendar! -
Carolyn Herfurth: What does your ideal client REALLY want?
$99/FREE for Premium Members
Carolyn Herfurth talks about how to discover how to get into your ideal client's brain so you can anticipate exactly what they not only need, but desperately want (that's where the real money is). -
Ted Rubin: Get Quality Following via Twitter & Facebook!
$99/FREE for Premium Members
Ted Rubin talks about ROR (Return on Relationship), a concept that he believes is the cornerstone for building a multi-million member following. He will also discuss how to develop ongoing engagement and real relationships using the noisier-than-ever vehicle of social media. -
Laura Garnett: How Focusing on Pleasure Will Bring More Success In Life and Business
$99/FREE for Premium Members
This talk will cover the science behind pleasure and its positive effects on your business and your life. Laura will share with us her personal story with pleasure and how focusing on it has changed her life. She will also review some of the key steps that have worked for her and how you can learn from them. -
Justine Lackey: Money, Money, Money! The Inner Workings of Your Business - Part 1
$99/FREE for Premium Members
To hire or not to hire? VAs, sub-contractors, payroll employees? Justine Lackey will help us decipher between who qualifies as an employee and who qualifies as a subcontractor. She discusses the legalities surrounding the employment of interns, and various payroll compliance issues including quarterly filings, insurance requirements and the benefits of hiring a payroll company. -
Stacie Bach: Money, Money, Money! The Inner Workings of Your Business - Part 2
$99/FREE for Premium Members
Stacie Bach will lead a lively discussion on a wide range of topics: what to look for in an accountant, the importance of financial record keeping, and tips on how to organize your records electronically. Stacie will also teach us how to keep our businesses separate from our personal lives... financially, that is :) -
Jennifer Tuma-Young: Build Your Platform
$99/FREE for Premium Members
Why do you want to build a platform? Because by having a platform, you get better media hits, better book deals, and better clients. Your reputation alone helps you to sell product or services with ease. Jennifer Tuma Young shares cost-effective ways to start building your platform and your fan base. -
Angela Jia Kim: Learn How to Vlog Workshop
$99/FREE for Premium Members
Did you know that video has the power to close a sale 6-8 times more than the written word? Did you know that you can create a powerful brand just by being seen on camera? - Savor Marketing Academy
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Part 5 Bonus - Offers and Promotions Bonus Video
$49/FREE for Premium Members
In this bonus video, you will learn about the most effective marketing methodology you can use in your business and how to make the most of new prospects in your business. -
Part 4 - The Keys to Successful Offers and Promotions
$99/FREE for Premium Members
If you aren’t making offers in your business, you are missing opportunities to reach more customers and create more income. Businesses that succeed consistently make offers… but what elements will make those offers work?
In this video find out:
• What types of offers and marketing will get the best results
• How to know if your offers and promotions work
• Where and how to promote your offers
• How to know if you are spending to much to get new customers into your business -
Part 3 - 3 Steps to Your Marketing Foundation
$99/FREE for Premium Members
Without this foundation your marketing efforts could fall completely flat.
In this video you will discover:
• The most important pieces you need to lay a successful marketing foundation
• What you need to know about your target prospects
• How you can grab your prospects attention
• How to figure out where you should be marketing -
Part 2 - Online Marketing: What Works
$99/FREE for Premium Members
Have you been trying to figure out what works and what doesn’t for online marketing?
In this video you will learn:
• 3 areas of online marketing that work
• Basics of what you need to do to make them work
• How to find out what your prospects want from you online
• The key to attracting prospects online -
Part 1 - The difference between PR, Marketing and Sales.
$99/FREE for Premium Members
If you are unclear about the differences between the different aspects of PR, marketing and sales, rest assured that you are not alone… However, not understanding it can hinder your ability to create success in your business.
As you watch you will learn:
• The difference between PR, Marketing and Sales
• Why marketing is essential to your success
• How much time to spend on marketing (or to work toward spending…)
• What happens if you 'outsource' your marketing and look the other way
• 4 Keys to marketing success - Teleconference Interviews with Experts
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Write Your Damn Book!
$45/FREE for Premium Members
Angela's special guest this month is Jen Sincero, of Write Your Damn Book. She will share important tips from writing your book proposal to finding an agent. Jen knows how to motivate entrepreneurs to just do it already! - Women Entrepreneurs Rock the World Education
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Lisa Price on Business Relationships - Rock the World 2010
$45/FREE for Premium Members
Check out this interview from Women Entrepreneurs Rock the World on how Lisa Price used relationships to build business and to get celebrity fans! She started in her kitchen and grew her business from her home. She rolled up quarters and pennies in order to open her first store! How many of you can relate to her bootstrapping story? - Branding Academy
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Lisa Steadman: Branding Blue Print Workshop - Part 6/6
$99/FREE for Premium Members
Branding expert, Lisa Steadman, talks about your personal branding and how to find the ENERGY that attracts people to your brand. She will lead you through a group exercise to uncover how others perceive your branding and then an individual exercise to strengthen your brand image and messaging. Part 6/6 -
Lisa Steadman: Branding Blue Print Workshop - Part 5/6
$99/FREE for Premium Members
Branding expert, Lisa Steadman, talks about your personal branding and how to find the ENERGY that attracts people to your brand. She will lead you through a group exercise to uncover how others perceive your branding and then an individual exercise to strengthen your brand image and messaging. Part 5/6 -
Lisa Steadman: Branding Blue Print Workshop - Part 4/6
$99/FREE for Premium Members
Branding expert, Lisa Steadman, talks about your personal branding and how to find the ENERGY that attracts people to your brand. She will lead you through a group exercise to uncover how others perceive your branding and then an individual exercise to strengthen your brand image and messaging. Part 4/6 -
Lisa Steadman: Branding Blue Print Workshop - Part 3/6
$99/FREE for Premium Members
Branding expert, Lisa Steadman, talks about your personal branding and how to find the ENERGY that attracts people to your brand. She will lead you through a group exercise to uncover how others perceive your branding and then an individual exercise to strengthen your brand image and messaging. Part 3/6 -
Lisa Steadman: Branding Blue Print Workshop - Part 2/6
$99/FREE for Premium Members
Branding expert, Lisa Steadman, talks about your personal branding and how to find the ENERGY that attracts people to your brand. She will lead you through a group exercise to uncover how others perceive your branding and then an individual exercise to strengthen your brand image and messaging. Part 2/6 -
Lisa Steadman: Branding Blue Print Workshop - Part 1/6
$99/FREE for Premium Members
Branding expert, Lisa Steadman, talks about your personal branding and how to find the ENERGY that attracts people to your brand. She will lead you through a group exercise to uncover how others perceive your branding and then an individual exercise to strengthen your brand image and messaging. Part 1/6



